AG COMMUNICATIONS

About

The MN FFA Ag Communications CDE will be held in conjunction with the UMN Winter Invitational event.  In academic year 19-20, the event is scheduled for Thursday, December 12, 2019 at the University of Minnesota - St. Paul campus, starting at 9 am.

 

The Ag Communications CDE is really fun and a great way for students interested in Agricultural Communication & Marketing to get early exposure to professionals, undergraduates in our ACM major, and work in this area. The UMN ACM faculty are available to answer any questions and share resources. Please feel free to contact the ACM faculty with questions: Dr. Rebecca Swenson, Dr. Troy McKay, Dr. Garrett Steede.

 

Register

To register, email Rebecca Swenson at boli0028@umn.edu 

 

Event Details

At the state level, this CDE has teams of 4 and is made up of two parts - a series of practicum activities and a set of communication-related quizzes. At the national contest, a media plan and media plan presentation are added. The team that wins the state contest will have the UMN ACM faculty as a resource as they work to develop their media plan and develop their presentation for the national contest. The media plan WILL NOT be a part of the state contest and will only be required of the winning team who goes on to compete at the national Agricultural Communications CDE.

 

Part 1: Practicums

The day of the contest, each team member will participate in a practicum activity, which are listed below. Teams should have one Web Designer, one Video Producer, one Journalistic Writer, and one Opinion Writer who work to respond to an on site scenario/press conference with the following tasks:

 

Practicum Scenarios for 2020

A. Web design - Develop a WordPress site

B. Video producer - Create a 60-90 second video

C. Journalistic writers - Write a news release (350-500 words)
D. Opinion writers - Write a Blog Post (300-500 words) 

 

​Part 2: Quizzes

A. Editing Exercise

Associated Press Style will be used to judge the editing exercise.

 

B. Communications Quiz 

All questions included in the communications quiz will come from the textbook: Agricultural Communications in Actions: A Hand-On Approach by Telg & Irani

(Quizzes will be completed individually)

 

Resources

National FFA: https://www.ffa.org/participate/cdes/ag-communications/

 

UMN Agricultural Communication & Marketing: https://mnagcommcde.weebly.com/ 

 

Questions?

If you would like to register for this contest or have any questions, please contact Dr. Rebecca Swenson at boli0028@umn.edu.

2019-2020 Dates

December 12: State Ag Communications

April 19-21: State FFA Convention

Resources

FFA.org

Safety of Minors

Minnesota CDE/LDE Rules

Past State CDE/LDE Tests

Past National CDE/LDE Tests

Results

State FFA Convention Results

For your specific questions contact:

 

Dennis (BJ) Bjorklund

Minnesota FFA CDE Coordinator

146 Ruttan Hall   

1984 Buford Ave.    

St Paul, MN 55108

 

612-269-1742

bjork045@umn.edu

© 2020 by Minnesota FFA Association. All Rights Reserved

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